Create A High-Impact, High-Ticket Offer
We’ll look at your existing offers and restructure everything to stand out and attract your ideal client.
We’ll create the messaging, build the delivery structure, and create an offer so valuable that you can easily charge high-ticket prices without objection.
We’ll then streamline the process so you are not directly tied to delivery – without sacrificing quality.
Create An Automated Sales Person
With the proper offer in place, we need to properly qualify, educate, and nurture your prospects until they are begging to buy your offer.
We’ll build out the entire sales process from first contact-to-close so you are getting on sales calls with the highest-qualified, most-educated prospects that already know who you are, what you do, and how you can help them.
The right sales process paired with an incredible offer will have you closing at a higher rate for a more expensive product.
Implementing this process alone took our closing percentage to cold traffic from 4% to 25% within 30 days.
Book Consistent Calls With Top Prospects
We will create an entire paid ads campaign catered to your offer and your specific customer.
We’ll write the copy, set up the tech, create the targeted audiences, and run the campaigns that will drive highly-targeted traffic directly into your calendar.
All you need to do is show up to the call and close the deal.
Delegate The Entire Process
We will find, train, and place a dedicated lead generator into your business that will know exactly how to generate leads and book appointments for just a few dollars per hour.
Your lead generator allows you to work ON the business and not IN it.
Bringing your lead generator in-house means you’re not tied to us for any long commitments or expensive monthly payments but our training ensures that they will perform consistently.
Follow The Numbers
We’ll create customized dashboards specific to your business so you can make true, data-driven decisions.
This allows you to see an entire overview of every area of your business in one place so you know exactly what move to make next.
Time to Make the Change
You see the process and you can see how it works – it’s time to make it work for your business.
We’ll become a part of your business to create and streamline the process so you are consistently booking sales calls with top prospects and closing high-ticket deals like clockwork.
On top of this, if we don’t put qualified calls onto your calendar within the first 30 days then you don’t have to pay us a dollar but we’ll still deliver on our promises.
Click the button below to get more info and see if we’ll be a good fit to work together.
$20k/m To $35k/m In The First Month
Background
When Stephen and I started working together he already had a successful membership program bringing in $20k/m. He was successfully running YouTube ads and had hundreds of active customers in his membership. He had tried to create a high-ticket program in the past but struggled to close the deal and his first attempt was over before it even started. When Stephen tried to create a high-ticket program in the past he went all out, spent hours creating a webinar, built the entire funnel, and the program itself before getting validation that people were actually going to join. The webinar did its job and got people to book calls but nobody ended up buying and Stephen threw in the towel thinking “I’m not a closer”. Stephen and I both saw a lot of money being left on the table in his business so we got together to create a high-ticket program that’s going to stick around.
The Results
After hearing about his previous attempts I was dedicated to getting Stephen some incredible results that would shift how he thought about high-ticket programs in his business. After outlining the general idea of his offer and promoting it to his audience, Stephen had a packed calendar full of sales calls of interested and qualified prospects for his new program. We made a hard push the week before actually launching the program and Stephen generated almost $20k from the launch of this program that didn’t even exist yet – not bad for someone’s that’s “not a closer”. Stephen took some time off from enrolling new clients into his program to get everything built out and dial in fulfillment and now he’s working to make things evergreen so results like this aren’t uncommon.
The Process
I could tell from the beginning that Stephen had some limiting beliefs around selling high-ticket so the first priority was to get the initial sale that would shift his entire perspective. We scrapped the old way of complex funnels, long webinars, and email sequences and went right for the sale. We helped Stephen create a few emails and LinkedIn posts that we would use to test the waters and see how his audience responded – spoiler alert, it was very positive. Stephen started booking calls instantly and now it was time for the seemingly impossible – closing the sale. I walked Stephen through our sales process, handled his own objections and problems with sales, and helped prepare him for the calls he had coming up. Side note: you aren’t done selling once the sale is made, you continue to sell your clients on the process. Stephen hopped on his first few sales calls and closed the first 3 people right off the bat. I was stoked for him but I could also tell that his perspective on being able to close the deal completely changed. He went on with the rest of his calls and was able to close 8 people into his beta group (some even joined from a quick video that he shot – no calls required).
Once he had the validation that he needed to follow-through with his new high-ticket program, he got to building. He started to build and deliver this new program in real time to his new clients. Allowing them to guide the process and have them provide feedback along the way to make sure that he is making a world-class program that is built for his customers.
From here Stephen is opening up enrollment again and creating all of the assets and marketing materials necessary to make this program evergreen so he can consistently enroll new high-ticket clients every month.
While we were working on his new program we also revisited his existing membership program to see how we could further remove himself while making things more valuable. The end result – Stephen almost doubled his membership price and is working to remove himself from the previous weekly calls that he was doing with his students. This allows him to make more from his membership without being directly involved with the fulfillment but also makes his high-ticket program more valuable because it is the only way his students can get direct access to him.
Niche: Engineer Training
Founder: Stephen Gates
$1k/m To Her First $10k Month In Years Within 2 Weeks
Background
Sage has been running her business for a decade now and has seen some great success. She used to consistently make 6-figures a year and had no problem selling high-ticket masterminds at in-person events but then the world shut down. Her once successful business started to slow down to just a few thousand a month and she was unsure of how to revive it and get it back up to that 6-figure mark. On our initial call I could see some problem areas in her business and I could see that she was super hungry and motivated to bring her business back to life.
The Results
Sage and I took a look at her business and found the 80/20 to see what we could capitalize on with her new high-ticket program and got to selling. In her first week in the program she was able to create a new offer, double her prices, enroll two new clients, and completely make back her initial investment into working with us. $6k collected for Sage and a brand new program all in less than a week and on my birthday – not a bad birthday present at all. Now that she has new clients enrolled, she’s delivering and fulfilling in real time to create the best program for her clients that she possibly can. On top of this she has enrolled a four new clients into her program within 5 weeks and made a last push effort to collect some cash from her dying membership program that pushed her over $10k within her first two weeks of working with us.
The Process
When Sage and I first met she introduced herself as a life coach and a business coach – red flag. Whenever I hear two completely different business models combined into one I know that we’re going to need to focus on one because it’s hard enough to grow one business, let alone two models within one business. We looked at her existing products (all 15 of them) and realized that she was serving clients and customers that weren’t serving her. She was creating free products, low-ticket products, and neglecting the high-ticket items in her business because he wanted to serve the majority of her audience – as she calls them, the “discount divas”.
We worked together to outline a new high-ticket program that was double the cost of her highest-ticket item at the moment and outlined the ideal customer and messaging that would only attract that person and not the discount divas. We pushed out the initial email to test the waters for her new program and she was booking calls right away. Right off the bat she closed the first 2 calls that she had and we had the validation necessary to follow through with this new program. With money in the bank and new clients to work with, Sage started building her program week by week alongside her clients to deliver great results and create a world-class product.
We were able to take Sage from 15 products that were just limping along to 5 core products with a flagship high-ticket offer that gets majority of her focus. In doing so we got rid of the life coaching side of her business and have put all of her focus on the business coaching side of things so that she will only attract her ideal clients for her high-ticket program.
With this new focus we are continuously testing new messaging angles and offer claims to her existing audience to see what resonates the best with her ideal client. As we are booking more calls and enrolling new clients Sage’s messaging is getting more targeted and more specific which we can use to fine-tune her funnel and even leverage into direct-response efforts that’ll consistently bring new clients into her business.
Niche: Business Coaching
Founder: Sage Grayson
Struggling To Sell A $300 Product To Having People Beg For A $2000 Offer
Background
Tom is a man-on-the-move. He’s running around hopping from state-to-state, editing TV shows, selling his information online and even doing in-person retreats, he is no mere mortal. When Tom first came to me, he wanted to sell his online courses to make some passive income but most importantly, bring in qualified prospects for his annual group training program. Easy enough. We built a funnel, put together a webinar, wrote up the emails, got people to show up and engage, got through his near-2-hour long presentation (he likes to talk) and finally pitched his $300 course aaaaaannnd – crickets. I believe he made 1 sale that night and a second one the next day totaling a whopping $600. I wasn’t satisfied to say the least. I caught the Q&A of his presentation and I noticed that everyone was asking questions about his group training course and nobody was talking about the digital course that they could get instant access to right now. Light bulb – let’s just push the $2000 program that people are begging for and skip all of the steps in-between.
The Results
Tom and I went back to the drawing board and decided to put all of our focus into the group course and within just a couple weeks after the webinar, Tom was able to close 4 new people into his group course at a $2000 price point – $8000 from a “flopped” webinar and a couple emails. And just to be clear, these were people that showed up to the webinar and were interested but also people that Tom hadn’t heard from in months/years that came crawling out of the woodwork to join the program.
The Process
Tom and I realized that people just want the one thing that will get them the biggest results, as fast as possible. The $300 carrot was dangled in front of them but there wasn’t much of a response because people knew there was something bigger and better down the road. We saw where the opportunity was and we just needed to bring awareness to the program when the time was right. Tom and I sat down and wrote a single email that took about 30 minutes to put together and sent it out to his audience. Within the next couple days, he had 8 calls booked onto his calendar and 4 closed deals with more sitting on the fence. All of this from people in his existing audience, nothing spent on paid ads. This shows just how much money is being left on the table and you just need to present an irresistible offer to the people that already know who you are and what you do.
Moving forward, Tom has another group course coming up that we are going to push as hard, if not harder to his existing audience to get as many high-ticket clients as possible. Once his two in-person programs are done, Tom usually goes in to hibernation to focus on the other aspects of his business but we are in talks of setting up a digital evergreen group training program that he can sell all year long from the comfort of his own home. With this program up and running, Tom can potentially shift his focus in his business and spend more time at home with his family and less time on the plane.
Niche: Outdoor Production
Founder: Tom Petry
From $0 to $8800 In Under An Hour With
A 200 Person List
Background
Gerard came to us with a couple of unique products that he was struggling to get consistent sales with. The majority of his time was spent at his day job being a lawyer (one of the good ones) so it was hard for him to consistently dedicate time and focus to his products/sales. He knew that his products worked well and people would buy them when he was able to leverage someone else’s audience but didn’t have much to work with himself.
The Results
We quickly got to work with Gerard and in just a couple of weeks had everything put together for his live webinar. Gerard was able to maintain an attendance of 60+ people for the entire webinar which was pretty incredible for his small audience of about 300 people combined. At the end of his value-packed webinar he made an offer for his new high-ticket offer and was able to convert 11 people into this $800 offer. He was live for less than an hour and made $8800 (at a 17% conversion rate). Gerard had to run to a wedding after his webinar but he was celebrating before he even got there because of his new-found success.
The Process
The first thing we did with Gerard was take a look at his product stack and consolidated everything down into one main high-ticket offer. We identified the hidden pain points in his audience and created an offer that solved every problem that his audience was experiencing. Once we knew what we were going to sell, we needed to figure out HOW we were going to sell it. After dissecting his offer and taking a look at his audience, we found a new angle to market his offer with and it took off.
How did we know?
Gerard created an incredibly simple opt-in funnel (literally just a template from convertkit) for his new live webinar that he hadn’t even created yet. I said it was time to run some traffic to the opt-in and see how the market responds. This is when I was hit with the “but what traffic Seth?”. I had forgot that Gerard only had an email list of about 200 unengaged people – not a whole lot to work with. I told Gerard that we had to work with what we got and he sent out the frst couple emails to build up some hype around this new webinar which was being marketed with his brand new angle. The response was immediate and out of the 200 people on his list, 48 registered within the first 48 hours. Not a whole lot in the grand scheme of things but it showed us two things – people are interested in this new process and Gerard needs to start building the webinar that he was going to be hosting live in less than a week. He took our proven webinar outline and added his content to the structure that we had already laid out for him and just like that he had all of the pieces in place to go live with his first webinar. Gerard spent less than an hour on his live webinar and was able to make over $7k from about two weeks of work that he spent his evenings on.
Now that he knows that his webinar converts well, he is able to reuse the recording and create an evergreen webinar funnel that will consistently sell his product around the clock. Gerard is following our templates and frameworks to plug-and-play all of these new tools into his business and will have this new funnel up and running in less than a week. From there, it’s the journey into paid advertising so that he can predictably and reliably find new customers all over the world that are going to love his product.
Niche: Lawyers
Founder: Gerard Groarke
Background
Before Ben and I started working together, he was spreading himself thin in all areas of his business; consulting, selling courses, providing free content and more. He had created courses in the past but could never really get them to sell consistently. He (like most business owners) didn’t know what he didn’t know and couldn’t figure out how to create the right marketing strategies to consistently make passive sales with his courses while he was focusing on his high-ticket consulting work.
The Results
When I met Ben, he told me his main goal was to have passive revenue coming in so he could escape the feast or famine of big consulting projects. For a solo consultant like Ben, every gig was do or die… If a client was late on payment, or if a deal fell through, it hurt his business far too much. He needed a way to stabilize his income, so he could escape the white-knuckle cycle of ups and downs. Passive courses revenue was exactly what he needed. Very quickly into the program, Ben started implementing the structures and frameworks that we teach and saw some very quick results. He was able to do $6k in the first couple months of launching his new low-ticket offer and has now done over $12k in passive organic sales from this $25 offer alone. Ben now doesn’t have to worry about where his next sale is coming from and has a growing list of PAYING customers that he can continue to remarket to with new offers, courses, and promotions. He’s also able to spend most of his time where it’s best spent – his high-ticket consulting work.
The Process
A week into the program, Ben was pissed. He had been trying for five years to figure this out, and in just a few days, things started to click (I think his exact words were, “F*** off, Seth.”). Then he got to work. He immediately understood how to structure his offers, create messaging that resonates with his audience and drives conversions, and how to put all of this into a sales funnel that is consistently driving sales into his business around the clock. He was a quick action-taker and implemented everything in the program very quickly to get some great results from his existing audience in no time. He has barely touched paid advertising and has been driving almost all of his traffic organically which shows how much potential he has with his courses.
Ben is now working on putting together new higher-ticket courses to sell to his existing customers to provide a bigger impact while increasing the lifetime value of each customer. We have also talked about possibly restructuring his high-ticket consulting offer into a more-scalable, less-draining coaching offer so he can turn these new customers into high-ticket clients, unlock true freedom in his business, and provide his expertise in the most efficient way possible.
Learn Wardley Mapping
Niche: Strategic Thinking
Founder: Ben Mosior
We Were Able To Increase Guy's Sales By 200% In 30 Days
I first reached out to guy because I could tell that there were some problem areas in his business that were costing him sales. I got on the phone with him and got a better understanding of how he was struggling with marketing to his audience and getting more people to buy his courses. At this time he was struggling with getting more people to buy his courses and he really wanted to grow.
Fast forward to today and Guy’s monthly revenue is up over 200% and he has a functioning cash machine that is making him money everyday without a whole lot of work. This frees up time for him to do the things he really cares about, like creating more content around the topic that he loves while interacting with his students and spending time with his wonderful family while he doesn’t have to worry about where his next sale is coming from.
We set Guy up with a high-converting funnel that turns complete strangers into paying customers like clockwork. He is focused on selling a $25 product and due to the magic of sales funnels his average order value is an incredible $55! Meaning he can spend $25 to acquire a customer and he knows that with every customer that comes through the door he makes $30 profit day-after-day. On top of that, there is consistent traffic coming in from Facebook ads which means sales are coming in at all hours of the day, on autopilot.
Not only is guy getting a consistent stream of new customers, he is getting more and more people into his business. These are people that are interested in his brand, his information and all of the incredible products that he has to offer. This means he is is building an even bigger raving fan-base around him and his expertise.
Niche: Historical Martial Arts
Founder: Guy Windsor
“I couldn’t be happier with working with Seth.”
Michelle Went From Giving Up On Her Business To
Waking Up To Sales Every Morning
Before working with Staula, Michelle was ready to completely give up on her business. She had created the products and successfully sold them in the past but couldn’t figure out a way to grow her business and get her products out to the world.
The Results
Since joining the program and working with Staula, she has reignited her passion for her business and started to understand things in a whole different way. She quickly realized that if she wants to see consistent long-term results, she has to understand how to properly market her business. As she says “no one can market you like yourself”.
She has turned into her own best marketer and has a complete understanding of how to market her business. Aside from learning things like mastering her message, building funnels and creating copy, she now understands how to build a connection with her audience with integrity and authenticity by using something only she has – her own story.
Michelle has taken these new-found expertise and been able to turn them into over $10k in new courses sales in less than two months. She now wakes up every day to new sales and only spends a couple hours on her business a week while sales consistently flow in.
The Process
Michelle has a whole suite of existing products and the first thing that we did was help her nail down a specific offer for a specific audience so that she could start to really scale something that she already knew was working.
She went through the program and created some really amazing content around herself, her journey and her products to build that strong connection with her audience.
Michelle joined the program by openly stating that she didn’t have the best technical skills so we helped her to understand not only how to use the tools necessary to grow her business but why we use them.
She has now become her own best marketer and she has acquired the tech skills necessary to use the power of software and automation to grow her business. With her newly acquired expertise in marketing, she has shifted how she goes about creating content, ads and copy that turns visitors into long-time customers.
Michelle took the frameworks that we teach and implemented them to perfection, from copy, to offers, to funnels, to ads and has been able to reap the rewards of sales coming in throughout the day while she is taking care of her animals or spending time with her family.
Her passion for her business has been completely reignited and she is now working on new projects to better engage with this new customer base that is growing every day.
Rhythm Massage Development
Niche: Massage Therapy
Founder: Michelle Vassallo
How We Helped Eric "Put The Pieces Together"
Eric and his team had created multiple meditation products and had begun to shift their focus on their new subscription program. It had gotten a decent amount of traction but they were struggling to nail down a single marketing strategy to grow it.
He understood the importance of utilizing paid ads, email marketing and automation to grow his subscriber base but couldn’t quite figure out how to stitch things together to have them work in harmony.
The Results
Today, Eric has really started to understand his customers and has found his unique marketing angle which he has translated into his sales pages and funnel. He has been able to successfully tie things together to drive traffic to his funnel while capitalizing on every visitor.
He now sees a brighter future with this subscription offer because of the predictable and effective marketing strategy that he has in place.
The Process
Eric joined the program knowing that his main focus was going to be on his subscription offer ($5/month). We helped him create a funnel plan that utilizes his other products to provide the most value to his customers while increasing his average order value so that he is profitably acquiring customers that will stick around for a while.
Once the funnel plan was finalized, we worked with Eric to find his unique marketing angle that will help him stand out in a crowded marketplace.
With a funnel plan in place and his unique angle nailed down, Eric got to creating the sales pages, funnel, emails and ads that all work in harmony to bring in new, happy subscribers into his business.
meditatehere
Niche: Meditation
Founder: Eric Gerritsen
How We Helped Mike Transition Online
Before working with Staula, Mike was really struggling to sell his online courses. At his company, HeadStartPro, the majority of their revenue was coming from in-person training which is not only time-consuming but also due to the state of the world right now, impossible to conduct.
They already had the products created, they just couldn’t figure out how to get them in front of the right people so that they could make the transition online and build a successful online course business.
Mike had heard all of the buzz marketing words like funnels, ads, optimization and automation but never fully dove into the process of implementing these things into his own business – that’s where we came in.
The Results
Today, Mike has put everything in place to take his company to the point that it should’ve always been – an impactful, scalable online education brand that changes the lives of its students while putting money in the bank.
He has begun to fully understand the marketing fundamentals needed to create copy that turns eyeballs into dollars, sales funnels that will automate and optimize the sales process and automations that will make the most of every visitor.
Right now Mike is in the process of flooding his funnel with traffic through organic and paid methods, allowing him to reach people all over the world with his valuable information.
Since working with Staula, Mike says that he has gained a clear vision into better marketing his products and scaling his business and his favorite part about working with us has been our commitment to getting him results.
The Process
Mike decided to work with Staula because he knew that if he wanted to see some real growth in his business, he’d need the help of an expert to implement everything successfully.
Once Mike joined the program, we immediately got to work with him on creating a killer front-end-offer and sales funnel. Mike went through the program and started to better understand his market and target customer so that he could follow a proven framework to create sales pages that educate and convert complete strangers into paying customers.
With his newly acquired copywriting and funnel building skills, he is transitioning to paid advertising where he is creating ads that stand out, get attention from his target market and convert.
HeadStartPro
Niche: Sports Coaching
Founder: Mike Shaw
Imagine If You Had...
- A system that effortlessly turned new visitors into paying customers on autopilot
- Consistent, high-quality traffic of people that NEED your information to solve their biggest problems
- A system that takes the sales and marketing off of your plate so that you can focus on the things that you love to do
- A business that ran like clockwork and brought in sales consistently, without your immediate involvement
- Something that actually paid YOU to grow your business, audience, and impact
If your business ran like this, what would you do with that extra time and money? Take a vacation? Spend more time with your family? Reinvest it back into the business to become THE go-to expert in your industry? The possibilities are endless when you put these systems in place to make your business work for YOU rather than you working in your business.
If you are ready to turn your knowledge into a 7-figure business, click the button below to schedule a call with myself so we can help you create a business that works for you.
