The majority of people I see have things a bit backward.
They put all of their time, energy, and resources into creating a product that they hope people will buy.

I’ll tell you from first-hand experience, hope is not a very good marketing strategy.
Because of this, I have shifted my process to having my customers build my product for me.

This way, I know people are going to buy my idea before it even exists, and I can create an incredible product that is catered to the customer’s needs and not what I think the customer wants.

I walk you through this entire process and the lessons I have learned along the way in my business in my new YouTube video.